Wednesday, January 16, 2013

Sex Sells.

Hey guys.  This blog will feature American advertisements from the past and present--and if you're lucky, I'll give you a look at some ads of the future (or just ads I created myself).  Most of the ads I'll share will be controversial.  The best--and most memorable--ads usually are.  I'll post my favorite and least favorite ads along with some history about them.  Here's a little preview of what you can expect to see in future blog posts.  An ad for Tiparillo cigars from the late 60s (1967 if my research is correct) targets men by placing the cigar alongside a sexy, nearly-naked woman.  The ad claims that by offering a sexy woman a Tiparillo cigar, the consumer will have more luck getting her in the sack.  Or seeing her naked at least.  Sex sells it best, right?


Should a gentleman offer a Tiparillo to a librarian?
She’ll read anything she can get her hands on.  From Medieval History to How-To-Build-a-24-Foot-Iceboat.  Loves books.  Loves new ideas.  Okay.  No doubt, she’s seen the unusual, slim Tiparillo shape.  She’s been intrigued by the neat, white tip.  She may even know that there are two Tiparillos.  Regular, for a mild smoke.  And new Tiparillo M with menthol, for a cold smoke.  Your only problem is which to offer. 
P.S. If she accepts your Tiparillo, remember to fumble with the matches until she decides to light it herself. 

That way, she’ll have to put down the book.




Other ads from the same campaign









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